Page 13 - PSP Flipbook

S.W.O.T. REVIEW – TOP 2 *HOMEWORK # 5

Your Strength Weakness Opportunity Threat

Name (write down 2 ONLY) (write down 2 ONLY) (write down 2 ONLY) (write down 2 ONLY)

SWOT analysis (or SWOT matrix) is a business planning tool used to help a company identify

internal factors (strengths, weaknesses) and external factors (opportunities, threats) that must be
addressed as you create your 12-18 month business strategy.